LeadOff Sports Marketing Named Official Agency of Athletes’ Performance
NEW YORK (July 10, 2010) – LeadOff Sports Marketing announced today that it has been retained as the official agency of record for Athletes’ Performance, one of the most renowned elite athlete training institutions in the United States. Under the terms of the new partnership, LeadOff Sports Marketing will oversee business development and expansion into Asia.
Founded in 1999 by Mark Verstegen, Athletes’ Performance strives to provide the finest systems, specialists and facilities to seamlessly integrate and efficiently and ethically enhance an athletes’ performance. Athletes’ Performance will utilize LeadOff Sports Marketing’s extensive experience in Asia to help add to the five world-class facilities in the United States, in addition to brokering possible consultancies with high-performance companies and professional sports organizations throughout Asia.